Pride Is Deductible Too: How to Support the Cause and Optimize Business Expenses with Companio

Every June, businesses swap their logos for rainbows and post messages of solidarity. But for many in the LGBTQ+ community, these gestures often feel like empty marketing — a colorful performance rather than real support.

True allyship? That means action. It means investing in the community year-round, through inclusive policies, meaningful collaborations, and conscious spending.
Real support for queer entrepreneurs goes beyond a rainbow-colored logo — it makes a statement.
And here’s the good news: many of those actions can also be smart, strategic business expenses — fully deductible and fully impactful. Here’s how:

Can Pride spending be a business expense?

Yes — but it depends on how you do it. You can’t just buy rainbow cupcakes for the team and call it a tax deduction. The key is to make Pride-related initiatives part of your marketing, operations, or professional development strategies. With Companio, those expenses can be tracked and managed as part of your regular accounting — just like any other business activity.

Let’s look at tangible ways to show support while keeping things legally deductible.

1. Inclusive Hiring Programs

Support from the inside out. Hire LGBTQ+ talent through inclusive job boards, community groups, or internship programs. If you’re hiring internationally, Companio Work lets you onboard employees in over 80 countries — legally and without opening a local entity.

In accounting it would look like:

• Recruitment and HR costs

• Payroll expenses

• Training and onboarding

2. Collaborations with Queer Creators

Representation matters. Partner with LGBTQ+ designers, copywriters, or influencers to co-create campaigns, packaging, or digital content. These efforts not only elevate queer voices — they also boost your brand.

In accounting it would look like:

• Marketing and production costs

• Campaign or freelance contractor expenses

3. Sponsorship of LGBTQ+ Events and Conferences

Put your money where your message is. Sponsor Pride events, queer business summits, or diversity-focused panels. It’s visibility with purpose.

In accounting it would look like:

• Advertising and sponsorship

• Event participation

• Brand promotion

4. Business Trip to Lisbon? Pride Can Be Part of It

EuroPride 2025 will take place in Lisbon — one of Europe’s most vibrant cities for both business and Pride. If you’re planning meetings or professional activities in the area, the trip itself could be fully deductible. 👉 Check out the official EuroPride 2025 site

Just keep in mind: you’re not attending EuroPride as a company, but rather adding it to your personal agenda during a legitimate business trip.

In accounting it would look like:

• Business travel

• Networking or partnership outreach

And this is just the beginning — there are many more business expenses that can reflect your commitment to inclusivity, as long as they align with your company’s professional activity and are properly documented.

 

Real allyship makes business sense

Support doesn’t have to be superficial or seasonal. Businesses can make a real difference — and account for it — by aligning their values with their operations. Whether it’s inclusive hiring or co-created content, the Pride you put into your business can live beyond June.

And with Companio, you’ll have the tools to manage all of this in one place:
✅ Track deductible expenses
✅ Stay compliant in multiple countries
✅ Operate with transparency and purpose

This Pride Month — make it real. Make it count.